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Wedding Car Hire Prices

Wedding car hire prices are not the easiest thing to get your head round. There are lots of reasons for this and they're not always the ones you'd imagine. The easiest thing in the world is to think that some companies are giving a fair price or value for money whilst others are overcharging or ripping you off. So what should you think?

The truth is usually somehere between the old addages "You get what you pay for" and "cheap is expensive in the long run" so how is it that wedding car hire prices can vary quite significantly. Here are some of the typical reasons:

Value of the vehicles

Obviously wedding car hire companies can provide you with a car that cost them £5,000 or £250,000 and this is usually reflected in their wedding car hire prices. In the case of White Gloves we always purchase our wedding cars from new where prices range from £40,000 to £70,000 so, as we say, we can't give them away as we need to make the margins that will support financing the wonderful wedding cars we bring to your front door. Having said that, you need to guard against unscrupulous companies that are charging the same sort of prices for considerably older vehicles which are certainly not vintage ones.

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Mercedes S Class LWB

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Bramwith Landaulette

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Mercedes Viano Ambiente

Length of hire

A typical wedding hire is for between two to three hours and that is what most companies base their wedding car hire prices on. White Gloves is very busy during the wedding season so we base our wedding hires on this type of hire. We are unable to discount dramatically for one hour or one way hires due to the opportunity cost of taking a booking, then being unable to undertake a longer hire on that same day. The advantage of our pricing policy is that we don't charge a fortune for additional hours.

Distance travelled

Some companies' wedding car hire prices can vary quite dramatically depending on how far they're travelling to get to your wedding. This is a tricky one for the wedding couples as the cars they want may prove to be extremely difficult to source locally. White Gloves has a major advantage here. As we have several hubs in and around London and the South East and fundamentally run new vehicles we operate a "swings and roundabouts" policy. This means that we factor in a mean figure irrespective of whether a wedding is five or fifty miles away. So we maintain a consistent pricing policy. We don't see why someone who lives fifty miles away should be punished when they're trying to give us business. That way, if a wedding is fifty miles away, that gets balanced off against a wedding that's just down the road. Hence the term "swings and roudabouts".


Hopefully we've gone some way to explaining why wedding car hire prices can vary significantly. Our main policy is that we try our very best to provide the best cars and the best service and we charge a fair price in relation to our investment. If that sounds fair to you and you like what you see, give us a call at any time and we'll try to answer any other questions you might have. Or if you want a written quote please complete our online enquiry form.